The use of images is an important marketing tool. Images are ideal, to transport ideas, create moods or rouse yearnings. Moreover, you can easily and intuitively communicate comprehensive information.

Example tourism marketing

Today, every country, every region, every city is trying to optimally market itself touristically. In this heavy competition only those will be successful, who do more than stand out from the crowd with their offers. The presentation of the supplier must create a positive image with the prospective customer. Of course, the presentation of information should not be forgotten. Up to now, publicity leaflets are mainly used.

With the arivis Viewer, arivis provides a new kind of presentation with the aid of extremely high resolution panoramic photos, of which the potential exceeds the possibilities of paper brochures by far:

• Complete integration of overview image and details
• Interactivity through navigation in the image data
• Presentation of general textual information
• Context-sensitive information through overlaid annotation
• Integration of further media like additional detailed images, websites, up-to-date event databases or reservation services

arivis offers, together with external partners, the complete preparation of the material:

• Capturing panoramic images with high resolution cameras of the Deutschen Zentrums für Luft- und Raumfahrt (German Space Center
• Preparation of the panoramic views
• Enhancement of the images with annotations and provided texts
• Adaptation of the arivis Viewer to the CI of the customer
• Design of side material, DVD and cover

Example Booth construction

The most important task of fair and information installations is to draw the attention of the customers within the blink of an eye. A popular possibility to achieve this is the use of large presentations or images.

With the aid of a special plug-in module the arivis Browser can be used as ideal platform for the presentation of extremely high resolution digital images. A soft, coincidental movement within the image including zoom-in and -out will be realized. With annotations you can stress certain parts of the image and enhance the image with additional information.

If wished, arivis plans and makes individual hardware for addressing the section by the audience. Thus, interactive, collective presentation facilities can be integrated optimally into the installation.